ANALYSIS: US Sockeye Prices Hold Firm as Reports of Increased Freezing Surface

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Prices for fresh wild sockeye H&G have held firm through the 2026 season, establishing a year-over-year premium that has become one of the more notable storylines of this year's Bristol Bay campaign. As of mid-July 2026, pricing carries an average of $7.625/lb, compared to an average of approximately $5.90/lb at the same point last year — a spread of roughly $1.70/lb or approximately +29% year-over-year.

What makes this year particularly notable is the shape of the pricing curve, not just the absolute levels. In 2025, the season...

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Full Story »

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